Shopify / Shopify Tutorials

The Best Digital Download Apps for Shopify

digital downloads app open on shopify mac

If you’re running an online store and you need to sell digital products, then you may be a little conflicted about the app you should use. Of course, not everything you find is reliable or secure, and this is where we come in! Let’s take a look at the best 4 digital download apps for Shopify, so you can choose reliability for your store!

1. Downloadable Digital Assets

best digital products app shopify

Downloadable Digital Assets is the most popular and most complete app in Shopify’s app store. It sends the digital items from your store’s email address directly to your customers, and it also has a powerful fraud-protection system that will stop the fulfilment of high or medium risk orders which is the only digital downloads app capable of this.


Other features include download links in customers’ accounts, via email, and on the Thank You page. Also the ability to import all previous orders before using the app so you can still send download links to all your customers. They have a super cool feature where you can click a button and the app will import all previous orders from before you installed the app. This feature is useful because if a customer asks for you to send a new download email, then you can go to the old orders and resend with the click of a button.

It’s built by a team of experienced Shopify developers at Massive Monkey Applications.

Pricing & storage

This app works on four different plans, and the smallest one is free. You get 5GB of storage, one attachment per product, unlimited products. However, if you decide to upgrade to the biggest plan, which is only $20/month, you get up to 30GB storage and all the features.


The team at Massive Monkey have really thought about how they can make the app, super easy to use. All you need to do is install the app, upload the files and attach them to the products and you’re done.

The app works within Shopify which is ideal. This means that it doesn’t open a new tab on the developers website. All of the products sync automatically as soon as it’s installed so there’s no need to manually do it.

sell digital downloads app shopify dashboard upload files
+ Pros
  • Send download emails from own email address
  • Show files in customer accounts
  • Fast download speeds
  • Customisable email templates
  • Unique features other apps don’t have
  • Very quick and easy setup
  • Super easy-to-use interface
  • No file size limit within your plan
  • Once customers gets a refund, access to files will be removed
  • Attach unlimited files per product
  • Attach URLs as downloads. For example – using a DropBox download link.
– Cons
  • No PDF Stamping
  • Does not support license keys

2. Digital Downloads

digital downloads shopify app

Digital Downloads is developed by Shopify. It’s super easy to use, and also free. Great for beginner stores starting out selling digital downloads on Shopify.


However,  there are many limitations that come with this app. It doesn’t have any extra features, and you can’t send files larger than 5GB. Also you can only attach one file per product. There is no upgrade options either.

It’s as simple as you can get. Perfect for beginner stores. But if you want customisable features, then you may need to upgrade to a better app. One issue with this is that it can cause a huge pain for previous customers not being able to access their links delivered by this app once you switch. Probably best to start with a professional app with a free plan.

Pricing & storage

Even though this app is a little limited, it’s free to use by anyone who needs it, and that’s a huge pro! You don’t have an overall storage limit, but you can only upload 5GB per file.


Digital Downloads is super easy to use. Just like Downloadable Digital Assets, it works within Shopify and doesn’t take you to another website. Once installed, it takes you to a products page, where you can attach a file to a product. Really simple but limited features.

The apps navigation is laid out for maximum ease-of-use for beginners. You can’t go wrong with an app built by Shopify if you are new store owner.

digital download dashboard
+ Pros
  • Easy-to-use
  • Basic intuitive interface
  • Created by Shopify for basic stores
  • Unlimited storage amount (but each file is capped at 5GB)
– Cons
  • No upgrade options
  • Limited features
  • Limited to 5GB Maximum per file upload
  • Only attach one file per product
  • Cannot customise the download email template

3. Single music

single music app

Single music is considered to be the best digital download app if you’re selling music online.


This app offers you the possibility of adding audio previews, lossless or MP3 tracks and your songs can be bundled with physical products. They have a bunch of features for creating campaigns synced with platforms such as Spotify, Apple Music and others. Single Music also allows Livestream ticketing which is a unique feature for Shopify apps.


Single music comes with three plans, and it includes a free one. However, it’s not 100% free. For every song, you pay 15¢, and there’s a cap at $2/album. You don’t need to pay this fee in the paid plans, and you also get daily analysis and conversion analytics.


The app doesn’t work within Shopify unfortunately. Once opened, you will be redirected to another website in a new tab to sign up. Then once you have signed up, you can begin setting up the settings. It’s not the easiest app to use, but once you get the hang of it, it becomes much easier.

single music dashboard
+ Pros
  • Free plan available
  • Great for music
  • Audio previews
  • Livestream ticketing
  • Syncs with music platforms
  • Create campaigns
  • Scheduled delivery automation
– Cons
  • Not the most intuitive interface
  • Not used within Shopify platform (need signup)

4. Send Owl

sendowl app shopify

Send Owl has been around for some time now, and even though it’s popular, it doesn’t mean that it’s the best out there. They claim to have proven performance which is impressive with over 8 million downloads. Although it may seem their app is quite, let’s say, old-school.


Send Owl sends the products to the customers via email and the Thank You page. Each plan is limited to a number of products which can be frustrating if you have a good amount of them. The products are not automatically synced once you have installed on Shopify unfortunately. You will need to manually add each product, then add the files or URLs.

Their app does have some brilliant features once you get set up though. They boast compatibility with using license keys for software, PDF Stamping and attaching URLs as a download.

Pricing & storage

Send owl doesn’t have any free plans, but you get a 30-day free trial. The smallest plan includes 1GB of storage and up to 10 products, while the biggest one goes up to 250 products and 15GB storage.


the usability of Send Owl isn’t the easiest to get your head around. After install, you will be redirected to the website in a new tab. So this means it doesn’t work within Shopify. Here, you can setup your products manually, then attach a file, URL, software with license keys or a drip.

The dashboard navigation is quite simple.

send owl dashboard
+ Pros
  • Good interface for music
  • Usable on other platforms other than Shopify
  • License key generator for software
  • PDF Stamping
  • Once customer gets a refund, they lose access to files
  • Attach URLs as downloads. For example – using a DropBox download link.
– Cons
  • Expensive
  • Very limited storage space (but this is OK because music is small)
  • Complicated setup as you need to sign up an account on their website


My personal recommendation for digital download apps for Shopify is clearly Downloadable Digital Assets. It’s the best, there’s no doubt about that. It’s got the most features, the easiest interface, quickest setup, fastest download speeds and more.

Digital Assets
Digital DownloadsSingle MusicSend Owl
InterfaceEasy to useLimited but simpleEasy to useComplicated
Ease of useSuper simple interface. Clear 4-step instructions after install. Simple as uploading a file, then attaching it to your Shopify products & you’re done.Very easy setup. Once installed, you can attach one file per product. Then that’s it, all will be set up.A little bit of a complicated set up. Need to sign up to their website then create campaigns etc.Not the simplest. You need to add each product from your Shopify store one-by-one. They are not synced automatically.
Pricing$5-30/monthFree15c/song. Cap of $2/album$9-39/month
Download speedVery fastVery fastVery fastVery fast
SetupVery quick and easy. Works within Shopify and no signup required. Install the app and upload files straight away. Products and variants are automatically synced once installed. All you need to do is upload your files and attach them to the products.Very fast. Works within Shopify and no sign up required. You can attach files to products directly after install.A little complicated, but easy once you figure it out. It only works with music files, so you are limited to only using lossless or MP3.Not easy. Doesn’t work within Shopify. For a start, this is a standalone application so you need to do everything extra to connect to Shopify. You need to go to their website to sign up and setup before you can upload anything. Then you need to connect the products to Shopify.
Features– Send downloads from your email address
– Attach external links to a product for download
– Fraud protection – block downloads if Shopify flags an order as high risk fraud
– Attach download links to Thank You page & in the Customer accounts with the click of a button
– Use your own Amazon server
– Upload any file size within your storage limits
– Attach 1 file per product
– 5GB maximum filesize
– Promote music services such as Spotify and more.
– Create pre-sale campaigns
– Schedules delivery & automation
– Livestream ticketing
– PDF stamping
– Product Swap
– Attach download links to Shopify order email
– Custom code
– Edit checkout template
– Connect with a variety of mailing list companies
– License key generator
– Attach external links to a product for download
Download placementThank You page, Email & Customer accountsThank You page & emailEmail & music platformsThank You page & email

If it interests you, I have written an in-depth article based on the best SEO apps for Shopify here.

About Author

As a digital marketer, Andreea also has an incredible passion for photography, so she's here to give you all the information you need on the topic!

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